Benefits Of Using Paid Social Media Ads

Social media is a platform that enable users to create and share content or to participate in social networking Social media includes Twitter, Facebook, WhatsApp, Snapchat, and Instagram Social media ads are very ....

How small businesses can benefit from social media marketing

Social media is one of the most accessible and effective online marketing methods, but only if it is used right Social media has the right potential to literally transform your business almost overnight Using the right ....

Using Local SEO to your advantage

Local SEO is one of the best digital marketing tactic to help increase local client base This allows you to target a small area, thus enabling you to isolate and localize your target demographic However, it is ....

The importance of functional content

On page content is one of the best ways to get optimal traction on your website This trend continues to be one of the most lucrative techniques in digital marketing today It doesn’t matter how many digital marketing ....

Things that are wrong with your website

Credible SEO specialists always do a complete website audit before taking up a project in order to ascertain problem areas which allows them to take appropriate steps towards installing the right SEO practices Some of ....

A brief note on LSI Keywords

Latent Semantic Keywords (LSI Keywords) have played a crucial role in on-page optimization, and are hailed as one of the best methods of ranking for a particular phrase With the Google’s algorithm getting smarter by ....

Negative keywords and adwords optimization

Adwords and PPC are the two most effective ways of targeting a select demographic of your clients In most cases, you generally focus on keywords that you need to target Apart from this, you should also focus on those ....

New Direction of SEO

Like all other aspects of marketing, digital marketing too is undergoing immense change Search Engine Optimization, is one such area, which is experiencing a phenomenal rift from existing marketing techniques ....

Creating evergreen content to power SEO

Content marketing works in tandem with SEO in order to effectively achieve marketing goals The prime objective of content creation should not be limited to search rankings, but should be rooted in achieving SEO results ....

The changing face of content marketing

The exponential increase in content marketing practices seen every year is testament to the growing understanding of the importance of good content on the internet Marketers have begun to realize the potential of ....