Making the best use of local SEO

Local SEO targets specific geographic areas, and has grown to become one of the most important online marketing strategies Since this kind of SEO is only confined to a relatively small area of a city/ state, it is ....

SEO in 2020

Digital marketing has been on a constant shift for the past few years Although the importance of good content cannot be discredited when setting up a reliable digital footprint of a business, one should also look into ....

Blogging for small businesses

It is accepted in the industry that blogging is one of the best ways to drive traffic to your small business website Frequent blogging can have a tremendous impact on website traffic, which directly affects customer ....

A guide to social media image sizes

One cannot discredit the importance of an effective social media presence in helping improve your credibility online Although these online platforms have an immense scope for paid campaigns, it is the organic postings, ....

5 copywriting mistakes you need to avoid

Well-written content reflects the quality and efficiency of your business Web content that is directed towards your clients and potential clients should be easy to read and understand The content should follow a few ....

Remarketing to past visitors

Research shows that a large number of people who interact with your niche/ website move on to other service providers, and never return to your site again So how do you go about getting repeat visitors By ....

Why you need to include SEO into your marketing budget

A large majority of business owners still rely on traditional marketing methods such as ads on television, print and radios to promote their business Many business owners complete disregard SEO, which can help achieve ....

5 reasons why your business needs SEO

SEO works extremely well for online businesses However, with most business models shunning traditional marketing and business strategies, a good SEO campaign can also benefit regular businesses looking to expand their ....

5 non SEO tips to making your website SEO friendly

It has been a long time since the first website was hosted on the internet However, the basic idea behind the functionality of a website and the visitor appeal is largely unchanged Visitors still crave for a well ....

Future proof your website today

Your website is a marketing investment and should be treated as such Trying to pinch your budget when getting a website designed can actually cost you in possible business prospects in the future One of the most ....