Discover why landing pages are crucial for digital marketing success. Learn how well-designed landing pages from Webtree Bahrain can drive conversions
Today, there is no business that is not online. The power of digital marketing is so profound that no business today can survive without an online presence. However, digital marketing is not as straightforward as it seems. Several aspects of digital marketing need to be addressed for any business to experience its impact. One of the important aspects of digital marketing is the landing page and landing page design services.
As the name suggests, landing pages are pages on the web that a user lands or arrives on. However, landing pages must not be confused with the home page of a business website. There lies a significant difference between the two pages.
Let’s uncover the difference with the help of an example. Take the case of an online clothing store that offers a 10% discount on select clothing wear. A user notices the advertisement and clicks the link. So, where do you think the link should take the user?
Well, this is where we understand the difference between a home page and a landing page. If the link to the advertisement takes you to the home page of the online clothing store, you might have potential customers looking for select clothing wear that is available at a discount.
However, if the user does not find what he is looking for within a few seconds, you might lose a very valuable customer. Research shows that people have a very short attention span on a website. If users do not find what they are looking for within the first 10-20 seconds, they will move on to other options on the web*.
Therefore, digital marketing professionals aim to create a custom landing page that leads the customers directly to the page they are looking for. In this case, directly to the apparel section that offers the 10% discount.
From our example above, you might have already understood how a landing page works. A landing page is goal-oriented and usually focuses on the call to action. It directs the user to a specific page. Also, through landing pages, the business can assess information about users acting on the CTA. A well-designed custom landing page can work wonders for your business. However, it is important to contact a professional landing page design company for the best results.
The importance of a landing page by the best landing page designer company cannot be undermined. So, let’s look at why it is important to have custom landing page designers create the most effective landing pages for your business.
One of the important features of landing pages is that they collect information such as user demographics, age, and other information. This information allows companies to modify their practices to satisfy customer needs and consequently thrive as a business.
Good custom landing page designers like Webtree Media Solutions create unique and relevant custom landing pages for clients across diverse industries.
Another key feature of landing pages is to generate leads to your company’s products and services. Sending users to target pages on your website has a higher conversion rate than sending potential customers to your home page.
Target pages are to the point and a well-designed landing page can have more relevant information that could attract customers to other attractive parts of your business, thereby increasing your chances of generating leads.
Webtree Media Solutions is the best landing page design company in Bahrain. Our creative team at Webtree Media Solutions are specialized custom landing page designers. We offer state-of-the-art landing page development processes to customers.
Over the years, we have perfected the art of designing the most effective custom landing pages. We ensure our clients receive only the best services from our team at Webtree.
As a top digital marketing company in Bahrain, we offer a range of services. Our services include website design and development and also web hosting among a range of other marketing services.
We have a diverse client portfolio, covering businesses across various industries.
Contact Webtree Media Solutions for all your digital marketing and web designing needs in Bahrain.
